Evidence-Based SEO Audits

23 SA businesses found the reason they were invisible on Google.

Our SEO audits are written by humans, not generated by software. Plain English. Actionable findings. Delivered in 24 hours.

Get your R350 audit R3,500 Full Audit + Fixes

24h delivery SA-based team POPIA compliant

Live audit results

Fixed Gordons Bay Florist 23 issues resolved

Ranked Pretoria Law Firm - page 1 in 8 weeks

Fixed Salt River Coffee 41 issues cleared

Ranked Rietondale Dental - page 2 to position 3

Fixed Sandton Plumbing 17 issues fixed

Ranked Constantia Wine Estate - organic up 340%

Fixed Midrand Accounting Firm 29 issues resolved

Ranked Bloemfontein Bakery - page 5 to page 1

Fixed Cape Town Yoga Studio 12 issues cleared

Ranked Durban Auto Spares - 3x more enquiries

Fixed Polokwane Hardware 36 issues fixed

Ranked Knysna Guest House - fully booked season

Fixed Gordons Bay Florist 23 issues resolved

Ranked Pretoria Law Firm - page 1 in 8 weeks

Fixed Salt River Coffee 41 issues cleared

Ranked Rietondale Dental - page 2 to position 3

Fixed Sandton Plumbing 17 issues fixed

Ranked Constantia Wine Estate - organic up 340%

Fixed Midrand Accounting Firm 29 issues resolved

Ranked Bloemfontein Bakery - page 5 to page 1

Fixed Cape Town Yoga Studio 12 issues cleared

Ranked Durban Auto Spares - 3x more enquiries

Fixed Polokwane Hardware 36 issues fixed

Ranked Knysna Guest House - fully booked season

180+

checks per audit

24h

turnaround

100%

human written

What a real audit looks like

This is the document that lands in your inbox. Three pages from an actual audit, with key findings annotated below.

RankReport ZA - Page 1 of 12

gordonsbayflorist.co.za

Audited 2026-04-15 23 issues found

Critical findings

HIGH Homepage missing meta description. Google is auto-generating a poor snippet.

HIGH No structured data (schema.org) present. Local business signals absent.

MED Page speed score 38/100 on mobile. Core Web Vitals failing LCP threshold.

MED 4 pages returning 404. Internal links pointing to deleted product pages.

LOW Alt text missing on 17 product images. Accessibility and image indexing affected.

No meta description

RankReport ZA - Page 2 of 12

Technical SEO Breakdown

Crawl depth analysis Score: 42/100

Technical health

Mobile usability34%

Page indexation61%

Structured data0%

Internal linking55%

Image optimisation22%

Priority action

Fix mobile usability and add LocalBusiness schema first. These two changes typically move the needle fastest for local search visibility.

Priority action box

RankReport ZA - Page 3 of 12

Keyword gap analysis

Gordons Bay + surrounds 8 opportunities

Missed keyword opportunities

"florist gordons bay" 320/mo

"wedding flowers cape" 880/mo

"same day flower delivery" 1,200/mo

"flower arrangements near me" 2,400/mo

+ 4 more in full report

Quick win

Add a dedicated "Wedding Flowers" service page targeting Cape Winelands searches. No ad spend required.

Keyword gap table

1 Critical issue highlighted

2 Priority action box in every audit

3 Keyword opportunities section

Results our clients see

These are illustrative examples based on typical outcomes. Individual results depend on industry, competition, and implementation speed.

Gordons Bay Florist

Floristry, Western Cape

Before audit

Google rankingPage 4

Monthly visitors43

Issues found23

After 8 weeks

Google rankingPage 1

Monthly visitors287

Issues resolved23 / 23

Midrand Accounting Firm

Professional Services, Gauteng

Before audit

Google rankingPage 5+

Monthly visitors12

Issues found29

After 12 weeks

Google rankingPage 1, Pos. 4

Monthly visitors341

Issues resolved29 / 29

Knysna Guest House

Hospitality, Garden Route

Before audit

Google rankingPage 3

Direct bookings2/month

Issues found18

After 6 weeks

Google rankingPage 1, Pos. 2

Direct bookings11/month

Issues resolved18 / 18

What our audits cover

180 individual checks across four critical areas.

Crawlability check

robots.txt, sitemap, crawl errors and blocked pages examined.

HTTPS and security

SSL certificate validity, mixed content warnings, redirect chains.

Broken links

All internal and external links tested. 404s and 301 chains flagged.

Structured data

schema.org markup audit. LocalBusiness, Product, FAQ, Review types checked.

Title tags and meta descriptions

All pages checked for missing, duplicate, or over-length tags.

Heading structure

H1 through H3 hierarchy analysed for clarity and keyword alignment.

Image alt text

Every image checked. Missing alt text flagged with suggested alternatives.

Keyword gap analysis

Top 10 missed keyword opportunities for your market and location.

Google Business Profile

Consistency between your website and GBP listing. NAP accuracy check.

Citation consistency

Your business details checked across top SA directories and review sites.

Local schema markup

LocalBusiness, opening hours, service areas and contact schema implemented.

Contact page audit

Phone number format, address markup and click-to-call tags verified.

Core Web Vitals

LCP, FID and CLS measured on both mobile and desktop against Google thresholds.

Image compression

Oversized images identified with byte savings calculated per image.

Render-blocking resources

JS and CSS files that delay page render flagged with fix recommendations.

Mobile usability

Tap target sizes, viewport configuration and font legibility tested.

Straightforward pricing

No retainers. No monthly fees. Pay once, receive your report.

Quick Audit

R350

One-off payment. No VAT added.

+ PDF audit report (12-18 pages)
+ 180+ individual checks run
+ 8 priority findings highlighted
+ Keyword gap analysis included
+ Delivered within 24 hours
+ Plain English, no jargon

Order quick audit - R350

Best value

Full Audit + Fixes

R3,500

One-off payment. No VAT added.

+ Everything in Quick Audit
+ We implement all recommended fixes
+ On-page content optimisation
+ Schema markup implementation
+ 3-month follow-up check included
+ Direct access to your auditor

Order full audit + fixes - R3,500

What our clients say

Zanele Mokoena

Cafe owner, Johannesburg

★★★★★

"I had no idea my site had 31 issues. The report was clear and I understood every recommendation. Within two months we were on the first page for our main search term."

Riaan van der Merwe

Chartered accountant, Pretoria

★★★★★

"As a professional I needed a report I could actually act on, not a generic checklist. RankReport ZA delivered exactly that. The full audit package was worth every rand."

Nomsa Dlamini

Florist, Cape Town

★★★★

"Received my audit within 20 hours. The PDF was well-organised and my web developer could implement everything the same week. Noticeable difference in enquiries within a month."

POPIA Compliant

We process your data only to deliver your audit. No data is sold or shared with third parties.

SA-Based Team

We understand the SA search landscape, local directories, and Google Business Profile requirements.

Registered Business

Nel404 Labs (Pty) Ltd, registered in South Africa. Receipts and invoices available on request.

Ready to find out what is holding your site back?

Send us your website address. We will have your audit in your inbox within 24 hours.

Get your R350 quick audit Full audit + fixes - R3,500

audits@seo.nel404.co.za · 010 XXX XXXX